Gilt Taste: Branding, G2M, Launch
Launched in May 2011, Gilt Taste was a revolutionary hybrid of magazine conent and culinary commerce. An online market of artisan foods, cookware and wines from around the world, was complimented by recipes from chefs and culinary experts, and thoughtful and original stories from writers like Ruth Reichl, Francis Lam, and Melissa Clark. The combination of elements was designed to inspired people to...
Discover. Shop. Cook. Taste.
Gilt Taste was a part of the Gilt Groupe. Founded in 2007, Gilt is a pioneer and industry leader in the online flash sale space.
>> See the Gilt Taste Wine Panel
Website
Launch Party
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