hotsnack: popping Balthazar's cork, video edition
As you ease back into your blog browsing after the long weekend, perhaps you've seen all the coverage on Balthazar's 10th Anniversary Champagne giveaway (press release after the jump) on April 23rd? And have you noted the recent proliferation of video posts? Snack is but a petit bookmark in the blogosphere, admittedly minimalist in design. But if snack were a big production with tech resources, I would have the video team at Balthazar at 7:30 am when they pop that first bottle and start pouring the Champagne Gardet Premier Cru, Balthazar 10-year Anniversary Cuvée Brut NV to the breakfast crowd. Balthazar + Free Champagne = Bubbly Mayhem. Who among you will be the first to roll video tape?
FOR IMMEDIATE RELEASE: April 9, 2007
When Balthazar Restaurant, the SoHo institution, opened, it brought the bustle of New York City downtown to what was once a quiet industrial neighborhood comprised of artists and galleries.
Balthazar serves traditional bistro meals from breakfast through late-night supper in a setting, which evokes a feeling of a Paris brasserie. Opened by Keith McNally in the spring of 1997, Balthazar offers a French menu prepared by Chefs de Cuisine Riad Nasr and Lee Hanson. Diners can also choose from an extensive wine list, a raw seafood bar, and breads & pastries from Balthazar Bakery.
Most people don't even know what a Balthazar is. . .
Pour 16 bottles of Champagne in one bottle and you've got yourself a Balthazar (think, Magnum…). So to celebrate the success of the past 10 years, Balthazar will be offering diners lots of complimentary Champagne.
The Champagne served will be: Champagne Gardet Premier Cru, Balthazar 10-year Anniversary Cuvée Brut NV which is imported exclusively for Balthazar and is available in the US only at the restaurant. This richly flavored, complex and lively Champagne is made from grapes picked from some of the best vineyards in Champagne. It is handcrafted in limited quantity by the House of Gardet, continually family-run since its founding in 1895.
How it Works:
Monday, April 23, 2007 – all
day.
Breakfast – Complimentary glass of champagne or a Mimosa, with a meal.
Lunch, Late Lunch, Dinner and Supper – Complimentary bottle of champagne for parties up to 5 people, with a meal. Parties of 6 or more will be offered two bottles.
BREAKFAST
Mon to Fri: 7:30 AM - 11:30 AM
Sat & Sun: 8:00 AM - 10:00
AM
BRUNCH
Sat & Sun: 10:00 AM - 4:00 PM
LUNCH & LATE
LUNCH
Mon to Fri: 12:00 PM - 5:00 PM
DINNER & AFTER HOURS
Mon
to Thu: 5:45 PM - 1:00 AM
Fri & Sat: 5:45 PM - 2:00 AM
Sun: 5:30 PM -
12:00 AM
Keith McNally additionally owns and
operates:
Morandi, Schiller's Liquor Bar, Pastis, Balthazar Bakery, Pravda
and Lucky Strike.
Riad Nasr and Lee Hanson are also Chefs de Cuisine at Pastis and Schiller's Liquor Bar.
In addition to operating his restaurants, Keith wrote The Balthazar Cookbook (Clarkson Potter 2003), along with co-chefs Riad Nasr and Lee Hanson, with a foreword by cultural critic, Robert Hughes.
Balthazar Restaurant
80 Spring
Street
(between Broadway and Crosby)
New York, NY
10012
212.965.1414
www.balthazarny.com
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